How to Start a Kathi Roll Business: A Step-by-Step Guide
The Kathi Roll business in India is booming, thanks to its growing popularity among street food lovers. Whether you want to start your own brand or invest in a franchise like Kathi Nation, this guide will walk you through everything you need to know to kickstart your Kathi Roll business successfully.
Why Start a Kathi Roll Business?
- High demand for quick and delicious street food
- Low investment with high-profit margins
- Scalable business model
- Opportunities for franchise expansion
Market Research and Business Plan
Before starting your Kathi Roll business, conduct detailed market research:
- Identify your target audience (students, office workers, families, etc.).
- Analyze competitors in your preferred location.
- Decide whether to start from scratch or opt for a franchise.
- Create a business plan covering costs, revenue, marketing, and expansion strategies.
Choose the Right Location
Location is crucial for success. Consider areas like:
- High-footfall locations (shopping malls, college areas, IT hubs, food streets)
- Near schools, offices, and commercial spaces
- Kiosk or food cart options for affordability
Register Your Business and Obtain Licenses
To operate legally, you need:
- FSSAI License – Mandatory for food businesses
- GST Registration – Tax compliance
- Trade License – From local authorities
- Fire Safety Certificate – If running a dine-in outlet
Investment and Equipment
Estimated Investment:
- Standalone Business – ₹5-10 lakhs
- Franchise Model – ₹8-15 lakhs (varies by brand)
Essential Equipment:
- Commercial Tandoor/Grill
- Deep Fryers
- Refrigeration Units
- POS System
- Packaging Materials
Menu Planning and Sourcing Ingredients
A well-curated menu attracts customers. Options can include:
- Classic Veg and Non-Veg Kathi Rolls
- Cheese and Paneer Variants
- Fusion Rolls (Tandoori, Schezwan, Peri-Peri, etc.)
Hiring and Training Staff
A well-trained team ensures smooth operations. Essential staff includes:
- Chefs/Cooks trained in roll preparation
- Cashiers and POS operators
- Delivery staff (if offering online services)
If you choose a franchise, brands like Kathi Nation offer staff training and operational support.
Marketing and Branding
Offline Marketing:
- Banners, flyers, and pamphlets
- Local newspaper ads
- Participating in food festivals
Online Marketing:
- Create a social media presence (Instagram, Facebook, Google My Business)
- Collaborate with food bloggers and influencers
- Register on food delivery apps like Zomato, Swiggy
Soft Launch and Customer Feedback
Start with a soft launch to test your menu and service. Gather customer feedback and make improvements before an official grand opening.
Scaling and Expansion
Once your business gains traction, consider:
- Opening new outlets
- Introducing a franchise model
- Expanding your menu
Frequently Asked Questions (FAQs)
The investment ranges from ₹5-15 lakhs depending on location, size, and whether you start independently or with a franchise.
Yes, an FSSAI license is mandatory along with GST registration and a trade license.
If you want faster growth with less risk, a franchise like Kathi Nation offers brand recognition and support.
Profit margins typically range between 30-50%, depending on operational efficiency and location.
Yes, you can start with a small kiosk, food cart, or cloud kitchen model for lower investment.
To apply for a franchise, contact us today and our team will guide you through the process.
Final Thoughts
Starting a Kathi Roll business can be a highly profitable venture with the right strategy. Whether you want to go independent or take a franchise, planning and execution are key to success. Want to explore franchise opportunities with Kathi Nation? Contact us today!